With a sprinkle of Moo magic Santa’s Toy Shop landed at The Glades Bromley.
Children were welcomed into the Toy Shop walking in past giant nutcrackers, toy block stacks and shelves piled high with toys and gifts galore. Once they’d cuddled up to the biggest and cuddliest teddy bear in the land, they settled down at the letter writing stations to get to work with the important task of letting Santa know what they were dreaming about this festive season and posting it in the cheery red post box. Families were springing through the entrance for this free event as not only did the children get to write a letter to Santa they got to meet this big man in red himself and receive an early Christmas treat – for being extra nice this year! Settled on his throne in front of his magical toy book Santa took his time with each child to ask them their Christmas wishes and get a lovely family photo.
Santa’s Toy Shop was inclusive and accessible to all families offering a free festive experience at this hectic and expensive time of year, the impact of this was astounding – creating large footfall and increased dwell time whilst families spent some quality time together with Santa and his joyful elves. Throughout the festive period the Toy Shop was brought to life with visits from different roaming characters, adding to the festive magic as children met their favourite characters including the Grinch, ice princesses and roaming gingerbread men.
We aim to bring festive themes and dreams to retailers and shoppers, with the hundreds of smiling faces at Santa’s Toy Shop we achieved our Christmas mission at The Glades. Delivering events filled with wonder and joy so families can be brought closer together, promote community spirit and spread cheer during the holiday season!
